Monday, June 27, 2011

WEDology Experience - Summer 2011!!!

This post will not be for the budget-chic bride today, but for those men and woman who truly want to enter the arena of wedding planning. Outside of a solid wedding planning and event business for over 11 years, I pride myself on being an educator for the last 4 of those years here in the Chicagoland area. My passion stems from the desire to want those entering into this field to do it properly, fairly and drama-free where possible. Hence the creation of the WEDology Experience!!!

As you know, my bridal planner was launched this past March...the WEDology Notebook: For the Budget-Chic Bride, and although it's a GREAT purchase for the bride, I've had tons of planners pick up a copy as well. Many portions of the Notebook can be formulated into business modules for the aspiring planner. With that said, I've created a comprehensive 6-hour training seminar to give you some foundational elements to begin your business.

The topics include:

  • The Role of a Wedding Planner - Defining your position to the bridal client

  • Turning Your Passion into a Business - What business modules need to be in place to become successful

  • The Initial Consultation - How to get the inquiring client to book your services

  • Contracts and Packages - Real talk about a planner contract, vendor contracts and how to price your services

  • Who's Your Bridal Client - Defining your market and ideal client

  • Marketing Your Business - Effective marketing tools as well as the importance of public relations

  • Social Media and Blogging - There's a science to learning this "free" marketing platform

  • Expanding Your Business - Bringing in more dollars outside of your planning services

If you are serious in wanting to learn about the business, I invite you to attend the seminar. I'm sure you will not be disappointed. The early-bride special ends July don't miss out (payment plans available).

Until next time...WEDologize!


  1. Will help spread the word about this Dez!

  2. Is this an annual event Dejanae?

  3. I hope this event is a huge success for you! I JUST stumbled across it today, and would have loved to attend. The classes you'll be teaching in Elgin this fall are just too far for a city gal on weeknights.

    If you host another seminar I will definitely be there! :)

  4. Hey Sara! Good news...WEDology Experience - Fall 2011 is scheduled for Saturday, November 5th. Hope to see you there :)



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